Case Study: Plexus

Using peer influence networks to optimize professional communication ROI

Background: Under a reduced budget, our client needed to enhance the outcome of its live and non-personal peer-to-peer programs.

In This Case Study:

  • Discover how Plexus impacted the performance of promotional programs
  • Understand how the model can identify impactful provider influence networks
  • Learn how the client used Plexus to transform sales and marketing departments

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